
Collection One / Late 2026
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What are we designing.
You'll get attached.
Troav, as in trove. Everyone has a stash: the drawer, the shelf, the corner of the bag where the good stuff ends up. A ticket stub from a great night, a pin a friend gave you, the necklace you never take off. Small things, big weight, nothing a spec sheet could explain.
Troav started with a simple thought: those things should get out more. Not lost at the bottom of a bag, but carried well, in something made for real life and worth keeping in its own right. Low key on the outside. Very extra where it counts.
We have spent the last decade designing and making bags under other brands. More than 5,000 of them, shipped around the world across 40-plus production runs. That is a lot to unpack: which fabrics survive daily life, which hardware quietly gives up, what a strap really feels like on hour eight. Troav is where all of it lands, finally under our own name.
Collection One is a small first run of everyday bags, obsessively designed in Sydney and made with partners we have worked with for years. Bags that go from work to weekend, take a beating and still look the part. For anyone who carries a lot, or as little as possible, and has never quite found the right one. Get carried away.
Brandon and Tim / A project by Studio Tinca
- Pretty. Capable.
- Lots to unpack.
- Low key, very extra.
- A public display of affection.
- Wear your heart on your bag.
- Get carried away.
- Do make it personal.
- Forward with attachments.